>You're a musician
>Could've been big, almost was in fact
>Was in a band, just starting to get noticed, fame and fortune within reach
>Until the accident took it all away
>You and your bandmates were heading to a show
>A herd of fluffy ponies ran onto the road
>Jerry was driving, he swerved to avoid them
>He always did had a soft spot for the damn things
>The van rolled off the road and down a steep hill
>You were the only survivor
>Since then you've hated fluffy ponies more than anything
>You found a good use for this hate lately
>Set to work recording an album for fluffy ponies
>Music their owners can put on for them when they leave for work
>With a little something extra, of course
>Within every song is a subliminal message
>The phrase "Hug the water"
>You buy ad space on numerous fluffy pony websites
>Sell it for ten bucks a pop
>Sales are brisk, make a good amount of cash
>But you don't want money
>You wait patiently for days until it happens
>Numerous reports of "fluffy pony drowns" pop up
>They can't figure out why but it keeps happening
>Dams drowning their foals then themselves in their safe rooms
>Others jumping in toilets and puddles
>Some have posted videos of these incidents
>You watch them with a smile on your face
>Eventually you're found out
>Forced to include a "May cause fluffy pony suicide" warning
>Sales pick up even more afterwards